28 March 2025
Assistant Manager - Performance Marketing
📍
Gurgaon, India
Monthly Salary Range : INR 75,000 - INR 1,50,000
Marketing
Mid Level
Full Time
Onsite Required
The Opportunity:
Core Responsibilities
- Own end-to-end performance marketing campaigns across platforms (Meta, Google, LinkedIn)
- Drive user acquisition strategy with measurable ROAS targets
- Build & execute retargeting strategies across channels
- Lead A/B testing initiatives for continuous improvement
- Collaborate with design & content teams to optimize creative performance
Must-Haves
- 4+ years of hands-on performance marketing experience
- Proven track record of scaling user acquisition campaigns
- Deep expertise in Meta Ads Manager & Google Ads platforms
- Strong analytical skills with data-driven decision making
- Experience with marketing automation tools
- Excel in cross-functional team collaboration
Success Metrics
- Hit aggressive growth targets while maintaining CAC requirements
- Optimize campaign performance across key metrics (CTR, CPC, CVR)
- Reduce customer acquisition costs month-over-month
- Scale new user acquisition in tier 1 & 2 Indian cities
Why OurBus
Lead performance marketing strategy for India market
Work directly with founders
High-impact role in a fast-growing startup
Freedom to experiment and own results
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