We’re looking to put together a complete brand book/brand guidelines for one of our clients. At this stage, we already have a logo and a set of base colors, but we’d like to fine-tune the logo (if possible and required) to make it stronger and cleaner. The goal is to build a polished and consistent identity that clearly reflects who we are and what we stand for.

The brand book should include a short introduction/ story about the company, our values and ethos, and the standard brand elements—logo usage rules, color palette, typography, imagery style, and any other guidelines that help ensure brand consistency across platforms. Ideally, we’d like to complete this in a 2–3 week timeline, with space for review and iterations along the way.