1 July 2025
Founding Brand Lead
📍
Bangalore, India
Monthly Salary Range : INR 75,000 - INR 1,50,000
Marketing
Open to all
Full Time
Onsite Required
The Opportunity:
We’re hiring a Founding Brand Lead to take full ownership of our storytelling—across shoots, website, organic marketing, campaigns, collabs, and beyond.
What you’ll own:
Shoots & Website – Plan, execute, and art-direct product shoots. Translate that into a tight, highconversion website experience
Marketing Material – Execute creatives for social, ads, emails. Keep brand voice consistent and alive
Strategy & Roadmaps – Lead campaign planning across launches, festivals, drops
Channel Execution – Build non-Meta-led growth: retention journeys, referral programs, UGC, partnerships, earned media
Data/Insight integration – Use data/feedback to iterate brand experiments
Brand Collaborations – Identify, pitch, and execute collabs that make cultural sense
Stakeholder Management – Coordinate with internal teams, freelancers, creators, and partners
Team Building – Help hire and mentor the future marketing/design/content team as we scale
You Should Apply If You…
Have experience in fast-paced environments (consumer brands, agencies, or growth-stage startups)
Can think strategically, execute creatively, and write crisply
Know how to build brands people talk about—without relying on performance spend
Like autonomy, ownership, and exposure to every major decision
Expect a comp of 10–15 LPA, with a path to equity for the right person
Might want to start something of your own someday—or run a business end-to-end
Don't forget to mention that you found the opportunity at YDI. Use the Apply button below to see application email or URL.
Want to volunteer?
YDI is run by volunteers who bring in unique view points and an unmatchable willingness to give back to the design community. We are always looking for support and advice to shape the future of YDI. Think you can help? Slide into our Email.